---
title: How to set tracking parameters on Google Ads?
slug: how-to-set-tracking-parameters-on-google-ads
docTags: 
createdAt: 2026-09-01T21:04:07.570Z
---

Fibr synchronizes your Google Ads using the tracking parameters defined in each ad. If these parameters are missing or incorrectly configured, the ads cannot be used for personalization within Fibr.

## Requirements for valid configuration of ads   

Requirements for valid configuration of ads:

- {adgroupID}
- {keyword}

:::hint{type="info"}
For the best results, Fibr recommends including *all* of the above variables in your Tracking Template. This ensures full compatibility and maximizes the accuracy and depth of Ad Personalization.
:::

**Recommended Tracking Template: **

```javascript
{lpurl}?utm_source={network}&utm_medium=cpc&utm_campaign={campaignid}&utm_adgroup={adgroupid}&utm_content={creative}&utm_term={keyword}
```

## Steps to fix your tracking template

::::WorkflowBlock
:::WorkflowBlockItem
Open your **Google Ads** account.
:::

:::WorkflowBlockItem
Navigate to Admin (located at the bottom of the left-hand menu) and select Account Settings.

::Image[]{src="https://images.gitbook.com/__img/dpr=2,width=760,onerror=redirect,format=auto,signature=-1974624067/https%3A%2F%2Ffiles.gitbook.com%2Fv0%2Fb%2Fgitbook-x-prod.appspot.com%2Fo%2Fspaces%252F80aS5Lqrk8qDoq5OTbgm%252Fuploads%252FhA3vKTdFyiYVXnjlwX5P%252Fimage.png%3Falt%3Dmedia%26token%3D93b788b6-a0cc-4359-b132-b6e7ac50a440" size="50" width="353" height="462" isUploading="false" darkWidth="353" darkHeight="462" showCaption="false"}
:::

:::WorkflowBlockItem
Expand the Tracking section.

::Image[]{src="https://images.gitbook.com/__img/dpr=2,width=760,onerror=redirect,format=auto,signature=199601964/https%3A%2F%2Ffiles.gitbook.com%2Fv0%2Fb%2Fgitbook-x-prod.appspot.com%2Fo%2Fspaces%252F80aS5Lqrk8qDoq5OTbgm%252Fuploads%252Fc1boNYdPIoqRsr4FKtYK%252Fimage.png%3Falt%3Dmedia%26token%3Dbaacac01-9e2c-4576-aa46-0bd946b183e6" size="90" width="1021" height="414" isUploading="false" darkWidth="1021" darkHeight="414" showCaption="false"}
:::

:::WorkflowBlockItem
Add the required tracking template, then Save your changes.
:::
::::

:::hint{type="warning"}
Avoid using third-party tools that generate dynamic tracking templates. If such a tool is currently active, disable it to ensure Fibr can read your URL parameters correctly and use your ads for personaliz
:::