How do you create a bulk AB campaign?

Learn how to create bulk A/B testing campaigns in Fibr using the Bulk Editor. Streamline variant creation, personalize at scale, and optimize faster with ease.

Video Tutorial

In this guide, you will learn how to efficiently create variants in bulk using Fibr's platform. This process allows you to streamline AB testing campaigns with ease. By following these steps, you can ensure that your campaigns are both effective and personalized to your target audience.

Initiate Bulk Creation

To initiate the creation of variants in bulk for an A-B testing campaign on Fibr, begin by navigating to the A-B testing campaign creation screen. Click on the down arrow and select the option to add variants in bulk.

Using Fibr Bulk Editor

This selection will open the Fibr editor in bulk mode with your website displayed. Choose the elements you wish to edit from your webpage.

For an in-depth guide on using the Fibr editor in bulk mode, refer to the doc for bulk editor here.

Creating Variations

Once you finish selecting elements and making style changes, you will see a spreadsheet open on the Fibr dashboard. Each row in this sheet represents a variant. Here you can now do the following:

1. Select no of variants to create: By default you will see line items for 5 vairants. If you want to reduce the number then simply select as many rows as you want to delete, right click(two-fingers click in case of Mac) and delete the selected rows.

In order to add more variants, enter the number of variants you want to add in the text box on the bottom left corner of the screen and click on the '+' icon. Please note you can create a maximum of 100 variants in one go.

2. Enter the alternate values: Now to create the variants you need to provide the alternate values of the elements that you have selected for each variant.

Text Elements: For text elements you can enter the values manually or paste them from any other source

Image Elements: For image elements you can either upload an image for each variant. Or you can simply enter a hosted URL, if available.

Please note that any field left empty here will retain the original value of the respective element for the respective variant.

After confirming all changes, click "Proceed" to create your variants. This process makes bulk variant creation straightforward.

While this example demonstrates five variants, you can scale to any desired number. Subsequent campaign steps remain unchanged.