How to create a bulk Ad Personalization campaign?

Learn how to efficiently create bulk Ad Personalization campaigns in Fibr, streamline the process, and personalize landing pages for multiple ads, groups, and keywords at scale.

Video Tutorial

In this guide, you will learn how to efficiently create Ad Personalizations in bulk using Fibr's platform. This process allows you to streamline Ad personalizations with ease. By following these steps, you can ensure that your Ads are both effective and personalized to your target audience.

Absolutely! Here’s the same support doc with bullet points only under each broader topic, making it easier to skim:


How to Create a Personalized Ad Campaign for Multiple Ads in Fibr


Setting Up a New Campaign

  • Go to the Personalization section from the left-hand navbar

  • Click Ad Personalization

  • Click New Campaign at the top

  • Enter your website’s URL (must have the Fibr script installed and validated)

  • Check validation under the Fibr Settings > Setup

  • Name your campaign (e.g., “Fibr Test Campaign Ads”)

  • Click Create to proceed to the campaign creation page


Selecting Ads to Personalize

  • Choose Multiple Variants to personalize multiple ads at once

  • Ad selection modal shows all Google Ads linked to your URL

  • Select individual keywords, entire ads, or full ad groups

  • Selecting an ad includes all keywords under it

  • Click Proceed after making selections

  • Switch to Meta Ads tab to view and select Meta ads

  • Repeat the selection process for Meta if needed


Editing and Customizing Your Website for Each Variant

  • The Fibr Editor opens with your website loaded

  • Ensure the Fibr Chrome Extension is installed

  • Select on-page elements like text, images, CTAs, etc.

  • Make style changes (font, color, positioning)

  • Choose elements to track user clicks

  • Click Next to proceed


Defining Metrics and Variant Content

  • Select metrics like CTR, conversions, or custom GTM events

  • Enter text values for each variant

  • Upload different images for image variants

  • Click Proceed to generate variants


Finalizing and Launching the Campaign

  • Add more metrics via Google Tag Manager or Fibr tracking

  • Set holdout percentage to control how many see the original site

  • Choose to start immediately or schedule the campaign

  • Click Start to launch


Viewing Results

  • Monitor performance in the Campaign Analytics section

  • Use the Fibr Analytics Dashboard for deeper insights


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