Overview

GEO helps you understand (and improve) how your brand shows up inside AI assistants and how much traffic those assistants drive to your site. It has two parts:

LLM Presence — monitors how often and how well your brand appears across major LLM platforms (OpenAI GPT, Gemini, Perplexity, Claude, Grok), including competitive position, sentiment, and topics.

LLM Traffic Analytics — classifies and analyzes traffic referred by LLMs using GA4, so you can benchmark volume, quality, platforms, pages, and topics, then grow what works.